Website Design & Brand Creation - Desinion
Desinion is an online community of graphic designers, illustrators and all creative minded people that want and need to get quick and to the point feedback and analytical statistics on their design concepts.
I thought of the idea of creating Desinion, as I saw a hole in the design and feedback process where designers and decision makers could test out design concepts against each other and get easy to access analytical feedback and statistical results on their work - Allowing both creatives and decision makers clarity on which design works best for which target audience.
Desinion is quick, simple and easy to use. Lets say you as a design are creating a logo for a client, and you produce two logos both of equal quality, but different look and feel. With Desinion you can upload both of your design and let the Desinion community decide which creative concept they prefer. Once options have been given, users and the designer himself can access statistic on which design concepts different demographics preferred so the users know which concepts is prefered by male vrs females, which age range prefers which design, and for DesinionPro user they can access information on what different industries thought about the different design concepts as well as what different job position thought about the different concepts.
I launched Desinion on January 5th 2015, and since it launched Desinion has had a huge amount of publicity and attention from social media. Desinion has been featured in blogs around the world, as well as been the subject of may positive tweets about the service.
Desinion currently has more than 10,000 users from all around the globe, and over 250,000 opinions have been given on creative's design concepts.
I am currently working to expand Desinion's offering to improve the community.